Is Portland the coolest city in North America? This ranking says it is

The sun rises over Portland turning the sky pink. The city's lights are still illuminated, Mount Hood is visible behind the skyline in the haze with just a hint of snow visible

The sunrise casts a pink glow over the city of Portland and Mount Hood. Oregon, USA.Getty Images

Portland, at least according to one new measure, is the coolest city in North America.

Betway Insider looked at “a range of factors, from the number of microbreweries to the rate of record stores” to discover “the ‘coolest’ cities.”

Portland was awarded the top spot because the city is “home to a whopping 110 record stores, 188 microbreweries – 35% [more] than next placed Seattle (139) – and 301 tattoo studios, behind only New York City (388).”

Now, there are some questions about this ranking. It claims to rank cities in North America, but appears to have only looked at cities in the U.S. and Canada.

Places like San Miguel de Allende in Mexico, which tops Travel + Leisure’s list of The 25 Best Cities in the World, might take exception. Mexico City and Oaxaca were also ranked in the T+L top 10.

The Pacific Northwest was well-represented on the Betway Insider list of coolest and trendiest cities.

Seattle made the list at No. 4. Portland’s neighbor to the north, Vancouver, is the No. 15 coolest city on the ranking. Vancouver, B.C., took the No. 10 spot.

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